GUNNISON, Colo. -(Ammoland.com)- Próis Hunting & Field Apparel, manufacturers of the most technical, high-performance hunting apparel in the industry designed by women hunters for women hunters, has partnered with Full-Throttle Communications.
The full-service marketing and PR agency will work with Próis providing full public relations support as the company prepares to launch: Próis Cumbre by Veil Camo, the first ever camo pattern exclusive to Próis and the female hunting industry.
When it comes to the highest functioning, best fitting hunting apparel for women, Próis is the top choice among avid female hunters.
Since day one, the company has remained steadfast in its commitment to creating technical apparel specifically designed to meet the performance needs of die-hard female hunters with no frills and all function — and a camo pattern that provides the best concealment advantage is no exception.
This is exactly why the company worked side-by-side with Veil Camo on the design process to create an innovative pattern that provides optimal concealment, exclusively for women who hunt hard.
“We have been heavily involved in the design process of the new Cumbre pattern, working closely with Veil® Camo to create a pattern with a diverse western landscape in mind, while also utilizing colorations that provide excellent concealment in all regions, and we’re proud to finally start sharing it with the industry,” said Kirstie Pike, CEO of Próis Hunting & Field Apparel. “We’re excited to enlist our friends at Full-Throttle Communications for their expert PR support to help us share this exciting news with the industry,” she added.
“Próis is on the leading edge of providing the female hunting market with gear that will take field performance to the next level, and the new Próis Cumbre by Veil Camo is no exception,” said Jason Bear, President/CEO of Full-Throttle Communications. “This camo pattern is going to be THE camo pattern for women, and we’re excited to help spread the word to female hunters across the globe.”
About Próis Hunting & Field Apparel:
Próis has been the leader in women’s technical hunting gear since 2008 and believes women hunt hard and deserve the highest performing gear to support their pursuits. All Próis gear is engineered expressly for women and the company utilizes only the most top-rated performance fabrics to provide wind stopping, wicking, waterproofing, silence and thermoregulation. The company’s out-of-the-box thinking has resulted in award-winning designs that have raised the bar for women’s outdoor apparel.
For more information about Próis Hunting & Field Apparel, visit their website.
I don’t get the negativity in the comments. I’m glad my wife can finally have some decent technical camo. Other major brands have missed the mark on the women’s industry IMHO and will be left playing catch up. My wife hunts as hard and as often as I do. She’s not a “tag-along” as some people seem to think women are. She is my hunting partner along with my life partner. If expensive tech camo is good enough for me, it’s good enough for her too. Kudos Prois.
What absolute BS!
LOL! Stupidest thing I have heard in a long time to convince women to buy something. What, every 28 days it changes into a psycho combat pattern for a week? Give me a break!
Hmm wants equality but makes elitism
If I were to make a man only camo then all will be good right?