Magazines are still the media source of choice for hunters, according to the June 2010 HunterSurvey.com…
Firearms Marketing
Charter Arms Showcasing New Firearms Models at 2011 Media Day at the Range
Attendees will have the chance to test-fire an assortment of revolvers in a variety of calibers and styles including these newest additions to the Charter Arms line…
Beretta U.S.A. Teams With Outtech
Outtech says we are very excited about our new relationship with Beretta. The firearm category is one that we have wanted to be involved in for a long time but had to find the right partner…
Firsthand Experience Guides Sportsmen’s Brand Buying Decisions
Internet when counted as a whole (26.4%) now has larger influence than print…
GAMO Outdoor USA Selects The Buzz Agency For Public Relations & Social Media
Gamo Outdoor USA has announced it has retained The Buzz Agency, a South Florida-based, full-service communications firm, as its public relations and social media agency of record…
ProMag Industries Partners With Chevalier Advertising, Marketing & Public Relations
ProMag Industries is pleased to announce the addition of Chevalier Advertising, Marketing & Public Relations as its agency of record…
SIG SAUER Firearms Selects Swanson Russell for Public Relations
SIG SAUER, Inc, the leading manufacturer of military and commercial firearms, has selected Swanson Russell to handle media and public relations…
Brunton Taps Media Direct as Public Relations Agency For the Hunting and Firearms Industry
Brunton is the leading manufacturer of equipment for the hunter and outdoor enthusiast, their passion for innovation and quality dates back to 1894…
Cedar Creek Camo Signs Meng & Associates Public Relations
Makers of the original cedar camouflage, Cedar Creek Camo announces it has selected Meng & Associates Inc. of Austin, Texas, for public relations and marketing support…
Learn to Develop Marketing Alliances with Key Firearms Industry Vendors
Firearms retailers, join John Mead, president of Adventure 16, and find out how this business problem solver combined his business objectives with a host of key vendors to make a stronger marketing machine…
Out of Bounds Creative Celebrates 100 Year Milestone of John M. Browning’s Workshop
A century ago ideas that shaped the hunting and shooting industry were generated in the building on 2447 Kiesel Ave in Ogden…
Steyr Arms Chooses Hunter Outdoor Communications for Firearms PR
Steyr Arms, one of the world’s oldest and most prestigious firearms manufacturers, announced today that Hunter Outdoor Communications is now managing the public relations programs…
Del-Ton, Inc. Launches Facebook Page
In an effort to connect with customers on a new level, Del-Ton chose FaceBook as their platform to join the world of social media…
Turning Insiders Out – Engaging New Audiences In The Outdoors
Outdoornation.org conducted a survey on the importance of engaging new audiences to the outdoors. The research aims for the best ideas for attracting new outdoor enthusiasts…
Shooting Sports Foundation Named Finalist for PR News Non-Profit Awards
National Shooting Sports Foundation being recognized for these prestigious awards demonstrates the high level of work being produced by NSSF on behalf of our more than 5,500 members…
MG Industries Teams Up With Laura Burgess Marketing
MGI manufactures the highly versatile Hydra Modular weapon system which is designed using standard barrels and allows the end user to change calibers without tools in less than 20 seconds…
Sentry Solutions Announces Launch Of Official Facebook Fan Page
The goal of the page is to create a place for fans and dealers to interact directly with the company and with other enthusiasts…
K&A Ammunition Signs with Blue August
Primary responsibilities of Blue August will be to introduce and brand the high-end ammunition produced by K&A, as well as continuing to build brand recognition…
Glock 2011 Calendar Contest Offers National Recognition To Loyal Glock Owners
GLOCK, Inc. is hosting a photo contest for the opportunity for devout GLOCK owners to display their passion for GLOCK firearms – as well as having their photo appear in the official GLOCK 2011 Calendar…
ATK Security & Sporting Group Renews Contract with CMG Marketing
ATK Security & Sporting Group Renews Contract with CMG Marketing & Events as Media Agency of Record Anoka, MN – ATK Security & Sporting group has renewed their media agency of record contract with CMG Marketing and Events through July 2012. According to Jason Nash, Director of Marketing for ATK, “we wanted to continue with […]
Masterpiece Arms Partners With Laura Burgess Marketing
We are very excited to be working with MasterPiece Arms., Laura Burgess, President of LBM commented…
Bernard And Associates Outdoors Marketing New Website Now Live
Today we are excited to announce the launch of our website: www.BernardAndAssociates.com…
Firearms Promotional Possibilities With Sentry Solutions
For many Gun companies, promotional products are tools to extend the brand experience into the market place…
HEVI-Shot Now on Facebook
Throughout the summer months when we aren’t out shooting coyotes we will be putting up some screaming deals on our Facebook page for all of our friends…
NSSF Marketing Communications Team Grabs Two 2010 APEX Excellence Awards
The National Shooting Sports Foundation (NSSF) Marketing Communications Team has been honored with two 2010 APEX Awards…
Beretta Reduces Price Of Px4 Storm Pistol
Beretta U.S.A. announced today that it has reduced the price of its popular polymer pistol, the Beretta Px4 Storm…
SIG SAUER Announces Official Facebook Fan Page
SIG SAUER, the leading manufacturer of commercial firearms, today announced the official launch of the SIG SAUER Facebook Fan Page…
Proof of Your Manhood – The Man Card from Bushmaster
To become a card-carrying man, visitors of Bushmaster.com will have to prove they’re a man by answering a series of manhood questions…
X-Rest Portable Shooting Rest Subject Of Live Webinar
Product design and development firm Montie Design is hosting an engaging 45-minute live Web conference detailing the development and launch of their original product, the X-Rest portable shooting rest…
ArmaLite Picks Truckload Sale Contest Winner
Six people correctly guessed that we fit 168 AR10 boxes in the back of a truck. Their names were put in a hat and one was pulled out at random…